OX Security, a leader in  software supply chain security,  is looking for a Head of Product  Marketing  to  help drive the business and go to market at OX. This includes creating compelling messaging and positioning, launching new features, enabling sales, and partnering with marketing and sales to target the right buyers and influencers.

To be successful in this role you should have excellent communication and interpersonal skills. If you are creative, a natural story-teller,  and customer-obsessed٫ we’d like to meet you.

Ultimately  you will boost sales and contribute to our long-term business growth by converting potential customers into paying customers  into raving fans.

This position can be based in Israel or the East Coast (US) and reports directly to our VP Marketing.

What you’ll do

• Define product messaging and positioning, value propositions, and customer use cases to showcase OX’s value.
• Become a subject matter expert in software supply chain security with an in-depth understanding of the market and products.
• Understand overall value proposition, features, and functionality for OX products and the verticals and use cases in which they are relevant.
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• Plan the launches of net-new features and releases of existing products to drive interest and usage post-launch - including creating product video, emails, writing website copy, drafting blog posts, newsletters etc, and manage the cross-functional implementation of the plan.
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• Develop tools and training to support the full sales cycle, including product demos, sales training, and competitive intelligence to the field and marketing organizations.
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• Drive the core message and strategy for customer-facing materials and sales enablement collaterals, from white papers to videos to pitch decks working closely with content creators.
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• Become a leading contributor to webinar and community marketing.
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• Understand and document our buyer’s journey, including where they get information, and the who, what, when and why behind the decisions they make. Then drive changes to our sales and marketing processes based on what you learn.
• Market intelligence - be the expert on our buyers, who are they, how they buy and their key buying criteria. Understand the competitive landscape - be an expert on our competition and how they are positioned and define competitive positioning and messaging
• Lead the production of customer case studies and the submission of customer reviews